I love a good puzzle, especially if it means helping people solve the challenges holding them back from real growth. Whether it’s refining a message, rethinking an outreach approach, or uncovering the story a brand needs to tell, I’m in my element when I’m breaking complexity down into something clear and actionable.
I’m a Business Development Manager with a deep background in branding, marketing, and customer-focused storytelling. Over the years, I’ve worked with a range of companies, from early-stage startups to established brands, to help them stand out in increasingly crowded spaces. My approach always starts with one focus: the customer. Understanding their goals, challenges, and perspectives is the foundation of any great brand strategy.
At BrandDog, I help our clients discover how branding can be a true growth lever. I do that by leading early discovery conversations, asking the right questions to surface brand truths, and helping teams uncover new ways to connect with the audiences who matter most.
I’m a strong believer in collaboration and in creating the kind of environment where every voice matters. One of the things I love most about working at a boutique agency is how nimble and inclusive it is. There’s space to share ideas, challenge assumptions, and push each other to do better work. It’s energizing, and it brings out the best in everyone.
If I have a creative superpower, it’s curiosity. Asking the right questions instead of just jumping straight to the most obvious answers. Some of my most collaborative moments happen while workshopping ideas on a Miro board. When the energy is high and the ideas are flying, I may seem to be constantly switching between “class clown” and “let’s get serious” modes. But I’m always present, engaged, and focused on creating impact.
Outside of work, meditation is one of my favorite ways to spark my creativity. It’s amazing how many Aha! moments you can generate when you learn how to quiet your mind a bit. Most people might also be surprised to know that in my teens and twenties, I played drums in bands in the NYC and Cleveland areas. If you queue up a great 80s or 90s rock riff, chances are I know the drum parts!
Industry-wise, I’m excited to see B2B marketing getting more human. The shift away from stiff corporate speak toward clarity and connection is long overdue. On the flip side, I’d love to leave behind the high-volume, low-impact approach of automation gone wild. Mass outreach isn’t real engagement, and it never will be.
The best advice I’ve ever gotten? Make the customer the hero of the story. When brands stay focused, stay authentic, and speak directly to the people they serve, that’s when they really start to stand out.
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