Ads
Digital advertising is about reaching your ideal customers on the platforms they use daily, and ensuring you’re a top result on Google when they search for the types of products and services you offer.
Effective digital advertising involves creating engaging campaigns tailored specifically to your audience's needs and interests. Whether they're browsing social media or searching for products on Google, successful digital ads make it easy for customers to discover your brand and offerings.
Developing campaigns that connect and convert.
At BrandDog, we combine advanced targeting strategies, compelling ad copy, eye-catching visuals, and cutting-edge analytics to optimize your digital advertising results—all seamlessly integrated into your overall marketing strategy.
Our advertising offerings are built to make every click count. We develop performance-focused campaigns across Google, Meta, and LinkedIn to increase reach, conversions, and ROI.
Strategy Creation and Ad Setup
Budget Advising
Management of Up to 2 Campaigns
Management of Up to 5 Ad Groups
Up to 5 Ad Groups
Up to 10 Ad Copies
Ad Design
Monthly Reporting and Analytics
Dedicated Account Manager
Discovery & Goal Setting
We start by thoroughly understanding your business objectives, audience behaviors, and past advertising performance to clearly define measurable goals.
Competitor Analysis
We analyze competitors' advertising strategies, identifying opportunities to effectively differentiate your brand and maximize your market position.
Ad Strategy & Keyword Targeting
Our specialists create a tailored digital ad strategy, identifying your most impactful keywords for Google Ads, and crafting targeted audience segments for social platforms.
Account Setup & Integration
We set up and optimize your Google Ads and social media ad accounts, integrating platforms with Google Analytics and other tracking tools for accurate data collection.
Ad Creation & Landing Page Optimization
Our experts craft compelling ads with custom imagery and persuasive copy, supported by optimized landing pages to maximize conversions.
Campaign Deployment & Weekly Optimization
We launch and manage your ad campaigns, conducting weekly health checks and continuous optimization, including A/B testing to enhance campaign performance.
Analytics, Reporting & Ongoing Refinement
We provide detailed monthly analytics and reporting with actionable insights to help you continuously refine your advertising strategy and drive consistent growth.
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"BrandDog turned our vision into reality with their innovative approach and dedication. Their team feels like an extension of ours! Their ability to understand our needs and exceed expectations has been remarkable."
"Working with this team has been such a positive experience. They make everything easy, stay on top of follow-ups, and are always transparent. We’d never worked with an agency before, and while many people say they’re unhappy with theirs, we can proudly say we’re not in that boat. They’ve done a great job and made the whole process simple and seamless."
“The BrandDog team helped us refine our brand and clearly re-position as our mission and team expanded. They quickly understood our vision and brought it to life with strategic clarity, intentional copywriting and polished design. BrandDog now leads all communication efforts across our entire portfolio, and we trust them completely to represent us at the highest level.”
“BrandDog helped bring clarity and consistency across everything we do; branding, marketing, events, social media, web, SEO, and ads. The team is incredibly responsive, strategic, and open to feedback. What I appreciate the most is that they really care and approach our work with the same excitement and passion we have."
“The BrandDog team provided a seamless transition from our previous agency, leading to immediate improvements in performance for our three laundromat locations and commercial sales efforts. We have been extremely impressed with Zack and Nicole - they’ve become a trusted extension of our team. The results have far exceeded our expectations.”
FAQs
Advertising isn’t just about lead generation. It’s also a tool for brand visibility, market positioning, and staying top-of-mind with prospects already in your pipeline. Even if you’re generating referrals and inbound leads, online ads can help reinforce your credibility, nurture long sales cycles, and drive higher conversion rates from existing traffic.
AI tools can speed up content generation, but they don’t replace strategic thinking or deep brand alignment. If your goal is to stand out and build trust with high-value B2B buyers, your ad creative needs to reflect your positioning, tone, and visual identity. In addition, AI cannot implement strategic improvements on your account. So even if it writes the copy for you, it cannot set up or manage campaigns.
The right mix depends on your goals and sales cycle. Google Ads are effective for high-intent, search-driven traffic. LinkedIn excels at targeting niche decision-makers in specific industries. Display and retargeting ads are great for staying visible throughout a long B2B sales journey. We help you prioritize the channels that best support your buyer’s journey, not just chase clicks.
Online advertising is an investment that requires both strategy and testing in order to have the greatest impact on brand awareness and lead generation. We typically advise budgeting for a 3–6 month runway, allowing time for message refinement, A/B testing, and platform optimization.
We create ads designed to build on your existing brand and earn trust with your ideal audience. Every campaign is created to reflect your positioning, voice, and visual identity.
Relevance is everything. We focus on audience targeting, message clarity, and value-driven content. B2B buyers engage with ads that feel timely, thoughtful, and helpful. We make sure your ads speak to the right audience with the right message, so they feel like solutions, not interruptions.
Yes, but there’s a lot to learn. Google has complex policies, a detailed setup process, and precise targeting options. If these aren’t set up correctly, you can easily waste money showing ads to the wrong people, in the wrong locations, or for irrelevant searches. Working with an expert helps ensure your budget is spent effectively.
Still have questions?
Reach out to us for more information and get the answers you need.